硬核技能：全球复工，你这样写开发信会有意想不到的效果
来了，老铁！
上一期“疫情期间问候邮件模板”获得了外贸/跨境小伙伴们热情反馈！
很多老客户及潜在客户被“暖”到了，纷纷回复。
不是所有的开发信都叫“你买吗？”
有些开发信还可以叫“你好吗？”
和客户先交朋友，你还担心没有订单吗？
时事在变化，伴随着全球的陆续复工，后疫情时期，怎么开发客户呢？
Socialarks系统代运营团队继续为大家带来新的开发信模板，希望各位捉住时机，打动客户！
老客户复工关怀
Dear {{Name}},
Good day to you~
This letter is sent to provide more information on the developments at XXXXXXXX. Our factory resumed work from early of March, and as of today, we have never stop any production.
Two significant developments have occurred over the last thirty days that have had a positive effect on our company.
The first, and most important, is the performance of our production, the capacity in May of 2020 have been exceed our turnover of May 2019.
The second is we have successfully negotiated with our shareholders to increase more investment for R&D, the new products will be presented to our customers continuously.
We are very grateful to you for working with us during the pandemic. While the future course of the pandemic is uncertain, we know we can partner together to come out on the other side and be able to better serve you and employees.
If anything we can do more for you, pls. feel free to let me know.
Hope your team is staying healthy.
[Signature]
潜在客户复工关怀
Hi {{Name}},
Good day,How are you?
As the epidemic eased, countries have began to gradually resume work.And the market has slowly recovered. Something changed in the world, for example,
Video Conference call instead of traditional meeting.
The chance to work at home continuously.
"Online shop" replaces "offline shop"
Business to be better or closed.
As one of your potential business partners, maybe it’s very good time for us to seek some new opportunities inside of the crisis.
We are ready to show you the solutions more than workshop, showroom, new products on live .
Please share your questions and thoughts, and when are you available to make an online video conference call with us?
Stay Healthy and take care!
[Signature]
内容有了，如何让效果更为显著呢？单纯的文字开发信，对方百忙之中实难提起兴趣，更别说Get到你的重点了。目前流行的CTA邮件（你所熟悉的苹果、奔驰、阿里、salesforce等公司都在用的营销方式），你也不妨了解下。
CTA示例模板
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笨鸟社交的核心价值在于帮助外贸企业提升订单的成交率。 与传统的外贸业务过程相比较，笨鸟社交从获客、营销、管理、营销自动化等多维度介入，让订单成交这件事变得可视化，变得更主动。 1. 营销跟踪，笨鸟帮您实时获取买家需求变化。是否查看邮件、点击链接、访问网站等，时长、内容、频率等轻松掌握，帮助您发现买家价值，开展精准营销； 2. 智能获客，笨鸟依托大数据与人工智能技术，为您匹配优质的买家，打通主流社交平台，提供基于社交的买家搜索功能，实现快速的客户开发； 3. 营销自动化系统，帮您解决客户的营销问题，让系统自动运作，针对不同类型、不同行为需求的买家自动营销，筛选出优质线索，提高团队效率； 4. 智能CRM，让您轻松管理的同时，能够发现新的商机，实现便捷沟通。